SAIGON TIMES GROUP : PHÒNG QUẢNG CÁO
  

       

 

SAIGON TIMES GROUP'S MEDIA KIT 2005

PUBLICATION

THOI BAO KINH TE  SAI GON

DIA OC

SAIGON TIMES WEEKLY

CHAO

SAIGON TIMES DAILY

THOI BAO VI TINH SAI GON

Format

Magazine

Magazine

Magazine

Magazine

Newspaper

Magazine

Language

Vietnamese

Vietnamese

English

English

English

Vietnamese

Trim Size

20 cm W x 28 cm H

20 cm W x 28 cm H

20cm W x 28cm H

20cm W x 28cm H

34 cm W x 57 cm H

26 cm W x 30cm H

Advertisement size (full page)

17.5 cm W x 25 cm H

17.5 cm W x 25 cm H

17.5 cmW x 25 cm H

17.5 cmW x 25 cm H

31 cm Wx 54 cm H

23 cm W x 27 cm H

Number of pages

56

20 - 32

44 - 52

24-28

8 (up to 16 )

32

Cover price (VND)

8,000

Complimentary copy

5,000

Complimentary copy

3,000

10,000

Circulation

70,000 copies

85,000 copies

30,000 copies

40,000 copies

20,000 copies

30,000 copies

Readership

x  4.7 = 329,000

x  4.7 = 399,500

x  4.5 = 135,000

180,000

x  4 = 80,000

 

Frequency

Weekly (Thursdays)

Thursdays, on the 2nd & 4th weeks of the month

Weekly (Thursdays)

Weekly (Saturdays)

Daily (Monday to Friday)

On the 10 th   &  25th

of every month

Editorial statement

Information on economy, trade, investment, finance & banking, stock market, human resources, business management, world economy, business and business people, agriculture, services, tourism, life-style...

Information on real estate, construction projects, architecture and interior decoration, construction materials…

Information on investment, trade, industry, finance & marketing, services, tourism, culture, life-style…

Travelers’ Tips, Food of the month, Discovering Vietnam,  Discovering HCMC, What’s On this month….

Updated news and events on trade,  investment, import-export, finance and banking, stock market, world news, leisure, travel, sports, services, Student Bridge…

The Voice of IT management

Reader’s profile:

Government  officials

CEO

Managers

Researchers

Travellers

Students & others

 

                  10%

                  30%

                  40%

                  15%

                  -

                  5%

                 

                  10%

                  30%

                  40%

                  15%

                  -

                  5%

 

10%

30%

20%

10%

20%

10%

 

-

20%

-

-

70%

10%

 

10%

40%

20%

  5%

20%

  5%

 

Distribution coverage

Nationwide &  overseas

   Nationwide & overseas

  Nationwide & overseas

Nationwide & overseas

Nationwide & overseas

Nationwide

Distribution breakdown

North Vietnam

South Vietnam

Hochiminh city

Overseas

 

20%

30%

45%

  5%

 

20%

30%

45%

  5%

 

15%

30%

50%

  5%

 

10%

20%

40%

30%

 

20%

15%

60%

  5%

 

12%

  5%

80%

  3%

Screen (dpi)

B/W: 100 - 120 

C: 150 – 170

C: 150  -  170

B/W: 100 - 120

C: 150 - 170

C: 150 - 170

B/W: 100 -  120     

C: 100 - 120

C: 150 - 170

Print quality

Very good

Very good

Very good

Very good

Very good

Very good

 
     
 

* Thoi bao Kinh te Sai Gon is now available in Vietnam Airlines.
* Saigon Times Daily and Saigon Times Weekly
and chao are now available  on Air France, ANA, Cathay Pacific, Lufthansa, Pacific Airlines.
 Singapore Airlines, Vietnam Airlines and Unitred Airlines

 
 

Editorial Office:  35 Nam Ky Khoi Nghia St., Dist. 1, HCMC, Vietnam    *Tel: (84.8) 8295936    *Fax: 8294294    *Email: sgt@thesaigontimes.vn   * Website: www.saigontimes.com.vn

Exclusive Sales Agent:  Saigon Times Services Corporation (STS) - 81 Đường số 3, cư xá Đô Thành, P.4, Q.3, TPHCM, *ĐT: (848)8181566/-68/-69/-70/-71
*fax: 8328568, email: sagontimes-ad@stscorp.com.vn

 

 

 
 

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Tòa soạn & trị sự : 35 Nam Kỳ Khởi Nghĩa, Quận 1, TPHCM
ĐT : (84.8) 8295 936 - 8297 166 - 8225 572 * Fax : (84.8) 8294 294
Website : http://www.saigontimes.com.vn  * E-mail : sgt@thesaigontimes.vn